Paid ads
What is Lookalike audience?
Lookalike audience · الجمهور المشابه
Quick answer
A lookalike audience is a group of new people the ad platform finds because they resemble a source list you give it, such as your buyers.
Example in JOD
You upload 1,000 past customers to Meta and ask for a 1% lookalike in Jordan: Meta finds the people most similar to them.