Paid ads
What is CPM?
Cost per 1,000 Impressions · التكلفة لكل ألف ظهور
Quick answer
CPM is what you pay for your ad to be shown 1,000 times. The “M” is the Roman numeral for 1,000.
The formula
CPM = Ad spend ÷ Impressions × 1,000
Example in JOD
100 JOD bought 50,000 impressions. CPM = 100 ÷ 50,000 × 1,000 = 2 JOD.
Try it: CPM calculator
JOD CPM
